Student accommodation in the heart of the city

Urban Study Brand / Print / Digital / Environment
Urban Study needed a point of difference in a market where established brands exist in every major university city. As a new provider of student accommodation we gave them a brand position and visual identity that reflected their core offering – stylish apartments that would always be centrally located. All communication both physical and digital amplifies the core message of 'Live Closer'; an ownable visual language and considered photography gives confidence to a new brand and clarity to an international audience.